Boost Email Newsletter Earnings With Ads

Writing by Brick Marketing on Tuesday, 15 of January , 2008 at 12:13 pm

While you probably use your email newsletter to promote your own or affiliate products, there is another way to bring in income. Allowing ads to be placed in your email newsletter lets you earn a bit more cash and, depending on the size of your opt-in list, can be a good source of income to supplement your other earnings.

Email newsletters are perfect for ads. You can include text ads, just a couple of lines with a link, in text or HTML email newsletters, or offer 125×125 pixel ads in your full color HTML emails. Just two or three of these in each email can really boost your income, depending on how much you charge.

Be careful that you don´t load all your email newsletters with ads. One ad at the beginning of the email and two or three more at the end are plenty. If you insist on placing a sponsored link every few inches, people will quickly get bored of your email newsletters and unsubscribe. Since your subscribers are what earn you that ad money, you want to keep them around. Also, creating a scarcity mindset about ad space in your emails can really help raise the price.

Ads can be a great way to boost email newsletter earnings, particularly if you have a large opt-in list. Let potential clients know that you are offering advertising space by placing an info page on your website or registering with a newsletter ad site where advertisers can search through email newsletters to find appropriate ones. Either way, you can really increase your income with just a tiny bit of extra work.

                      Category: Email Newsletters                      

No comments yet.