Email Marketing Without Images

Writing by Brick Marketing on Thursday, 17 of April , 2008 at 10:01 am

These days, email marketing seems to include using a lot of images. Many email marketers even use images to deliver some of their content and this is something that is no longer a good idea.

The majority of email clients now automatically turn images off and that means your message won´t be seen. Your subscribers have to manually turn the images on for each email and most won´t bother. So, if images are important to your email marketing . . . it´s time to look for another method of catching people´s attention.

Keeping your important information in text and not displaying images at the top of your emails is a good start to making sure that people are actually getting your email marketing message. Eliminating images all together will make your life a lot easier and will eliminate the warning box that comes up on these types of emails.

While images in the past added a lot to email marketing, their time has pretty much passed and more people are leaning toward imageless email marketing.

Website Design & Website Development Price Quotes – Compare and Save!

Category: Email Marketing

• Add this post to Del.icio.us - Digg

No comments yet.