Opt-In Techniques Using Freebies to Gain Subscribers

Writing by Brick Marketing on Friday, 2 of May , 2008 at 5:41 pm

Everyone loves free stuff and they are at the root of many successful opt-in techniques that can be used to grow your list to mammoth proportions. But it´s not enough to simply put a free item on your website in exchange for signing up for your email list. If you really want to build your list, you need to expand outside your website.

Giveaways. We´ve talked about this before, but giveaways are an excellent way to gain a lot of new subscribers. Granted, many will unsubscribe after they´ve received your freebie, but you´ll still find your list considerably larger at the end of the giveaway.

JV partnerships. Join up with someone else in the business and promote each other´s products on your thank you pages, in your email newsletters and anywhere else you can think of.

Brandable products. Making your ebook brandable is an excellent opt-in technique. People will want to give it away because they can earn money with the affiliate links and meanwhile, you´ll be collecting email addresses from the influx of visitors to your website.

These are all useful opt-in techniques that can be used outside your website to increase your subscribers. It´s something that can greatly benefit your business. Start thinking outside just getting sign ups from website traffic and aim a bit higher for extra big lists!

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Category: Opt-In Techniques

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