Put Email Newsletters on Your Website
Writing by Brick Marketing on Thursday, 15 of May , 2008 at 11:17 am
Your email newsletters could actually do you more good by publishing them twice, once to your email list and once to your blog or website. Dawud Miracle on Sparkplugging CEO offers a post that points out five great reasons to publish your email newsletter online.
Should you put your ezine archives on your blog?
The simple answer? Yes!
Think about it, why wouldn’t you? Unless you keep your ezine content private, behind a membership site of some sort, there’s no reason not to archive your ezine (or e-newsletter) articles. And if you’re going to archive them, wouldn’t it make the most sense to archive them on your blog?
While there are five reasons in the post, a very good one is simply SEO. Your email newsletter likely has a lot of your keywords in it and this can help you out with the search engines. Not to mention, putting your email newsletter up on your website or blog will offer a constant stream of fresh content which will also help you when it comes to the search engines. They just love fresh content!
With that in mind, it´s a good idea to write your email newsletter with SEO in mind. Keep your keywords prominent and make sure the content you are writing is worth reading. That way it will add a lot of value to your website for your readers as well as the search engines. This can be a great way to get an SEO boost without any extra writing.
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