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- Love is in the air 💌
Love is in the air 💌
Are you ready for Valentine's Day?
Can you feel the love?
Not just love, as in Valentine’s Day, but we have a ton of jobs at the end of this post as well. 11 to be exact! 😉
The last several months have been brutal for people working in the email marketing industry. Many layoffs from several companies in the space. By the looks of the number of jobs posted in the past week, we’re beginning to see a turnaround, which is great for anyone looking!
February is also the month of love 💕
Are you and your brand and your email program ready?
Be CAREFUL with your campaigns though! Sending the wrong kind of message to the wrong segment can have disastrous effects! Like always … THINK and PLAN before you send, and make sure you send the RIGHT message to the RIGHT audience!
Valentine’s Day is not the only opportunity for thoughtful campaigns during February. There is a handy February marketing calendar planner article below under the ESP section from Moosend.
Till next week!
Richelo “Rich“ Killian


Consultants
![]() | 8 Valentine’s Day Email Inspirations for Your V-Day Campaign in 2025 - Email UplersLove is in the inbox! Get your hearts racing with our top 8 Valentine's Day email designs, from Meati's color-popping layouts to TCHO Chocolate's cheeky GIFs. Whether it's the minimalist chic of ILIA Beauty or the adorable hero image from The Spoiled Mama, these templates are sure to set the mood for your V-Day campaign. Need a hand? Our design team is ready to transform your files into conversion-driving, mobile-responsive masterpieces. Share the love, share this post! |
100+ Valentine’s Day Email Subject Lines To Spread Love - FlowiumCupid's in the inbox, and Flowium's got the lowdown on making hearts flutter with the perfect Valentine's Day email subject lines. With emojis boosting open rates by 56%, it's all about the 💘 and 💌 to snag that click. But it's not just about lovey-dovey icons; clear CTAs, sweet deals, and a sprinkle of urgency can turn a subject line into a love letter that customers can't resist. So whether you're whispering sweet nothings or shouting grand gestures, make sure your email pops in a sea of promotions. Need a hand crafting that heart-stopper? Flowium's email Cupids are on standby. | ![]() |
![]() | 3 Buyer Triggers You’re Ignoring (And How They’re Killing Your Sales!) - Email Marketing HeroesSales slumping? You might be overlooking the trifecta of buyer triggers: the speed of results, effort involved, and success odds. Nail these, and you're not just selling a product—you're selling certainty. So, set clear timelines, manage effort expectations, and boost buyer confidence to turn those "maybes" into resounding "yeses." Plus, snag a free AI-crafted subject line tool that's outperforming human copywriters. Time to revamp your pitch and watch your sales take flight! |

Email Service Providers (ESPs)
![]() | 7 tips to create the best Valentine’s Day email marketing campaigns - MailJetLove is in the inbox! As Valentine's Day approaches, savvy marketers are sharpening their arrows with email campaigns that aim straight for the heart. From early-bird teasers to last-minute lifesavers for the forgetful, these tips ensure your message is as irresistible as a box of chocolates. Segment your audience, A/B test those subject lines, and don't forget to show some love to the singles too. Whether you're upselling in order confirmations or sending a virtual hug to loyal customers, make sure your email is the Valentine they can't wait to open. 💘💌 |
7 Unconventional Valentine’s Day Email Campaigns For 2025 - MoosendForget the typical V-Day emails - we've got 7 unconventional campaigns that'll have your customers swooning. From self-love messages to Galentine's Day celebrations, these ideas are sure to stand out in a crowded inbox. And the best part? You can craft them with Moosend's features, so your brand can be the talk of the town this Valentine's Day. Let's get creative, folks! | ![]() |
![]() | Monthly Email Planner: February Edition [2025] - MoosendBuckle up, EMJ fans! We've got a February email marketing planner that's hotter than a groundhog on a hot tin roof. From Black History Month tributes to Cupid-approved Valentine's Day deals, this guide has everything you need to make your inbox sizzle. Grab your calendar and get ready to celebrate the quirks and joys of the shortest month. Trust us, your subscribers will be hopping with excitement. |

Other
Sharing SMTP data: Your data, better protection - Spamhaus TechnologyHit "send" and join the cyber neighborhood watch! Spamhaus Technology is rallying email users to share SMTP data (minus any personal details) to beef up global defenses against cyber nasties. With 90% of cyber attacks email-borne, your data's a goldmine for spotting the shady stuff. Pitch in and help Spamhaus slam the door on spammers with quick-shares of sender IPs, HELO strings, and timestamps. No PII, just community-powered protection. 🛡️💻 |

Tools
![]() | Email Predictions for 2025 - Kickbox2024 was a wild email rodeo, with new sender rules causing industry-wide scrambles and Apple's MPP stirring up a data privacy dust storm. As we saddle up for 2025, email deliverability gurus from the likes of Constant Contact and Kickbox predict a continued showdown between best practices and privacy. Expect mailbox providers to tighten security reins with future updates, while senders must pony up their game to meet rising expectations. AI's role in email is expanding, but the true golden egg lies in delivering content that users genuinely want. So, gear up for a year where securing your domain and emails isn't just smart—it's essential. And don't forget to keep those customer relationships stronger than a cowboy's handshake! 🤠📧 |
Links in Emails: How to Use Them to Avoid Poor Deliverability - GlockAppsIn today's digital hustle, links in emails are like spices in a stew—they can enhance the flavor or spoil the pot. To keep your email reputation savory, use HTTPS links, limit the link count to a digestible 3-5, and serve up descriptive anchor text that doesn't leave readers guessing. Overstuffing your email with links is a recipe for the spam folder, so test your links with tools like GlockApps before sending to ensure a smooth user experience. Remember, when it comes to links, it's about quality, not quantity. | ![]() |
![]() | 40+ Email Marketing Statistics You Need to Know for 2025 - OptinMonsterEmail marketing isn't just alive; it's kicking down the ROI door with a whopping $36 return for every $1 spent. With nearly half the planet using email, it's the marketing prom king, especially with automated emails generating 320% more revenue than their non-automated pals. And if you're not mobile-optimizing, you're basically throwing half your invites in the trash—50% of users will delete your email if it's not mobile-friendly. So, whether you're wooing B2B leads or B2C shopaholics, personalized email marketing is your ticket to the revenue dance floor. |

Jobs

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